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Nordstrom comes to NYC

Footwear News


"During a challenging time for retail, can #Nordstrom conquer the competitive New York City market? This week’s cover story by @katieabelnyc on the opening of the new women’s flagship store in NYC takes a look at the shoe-obsessed team’s plan to dominate the category and bring excitement back to shopping. "

I concepted, produced and art directed this shoot. I also designed the cover and the accompanying feature in the magazine. We shot Pete, Erik and Jamie Nordstrom alongside Kristin Frossmo inside the brand new Nordstrom NYC days before its historic grand opening.

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